- Market
- Human Resources
- Energy
- Risk
You need to analyze the destination by above mentioned indexes to make sure you will have a sustainable business at your destination.
Lets have a look to the Iran as a destination for investment:
1-Market
Even if the local population in the country big enough to create a local market for your investment, but it worth to mention that Iran has located just in the middle of a large region, the import value of this region is over 1300 Billion USD, it means Iran as a destination create a valuable local and international market for your investment.
You may ask, who has considered this as a reason for investment in Iran?
The answer is that there are several investment which has been done during the last 10 years in Iran, do you want to know more about the Iran Foreign Direct investment success stories?
Ofcourse over of hundred foreign direct investment has been developed in Iran and the investors are enjoying their investment in Iran.
The most important point is how to design your strategy in order to make large development in Iran considering the large local market as well as the importing market of neighboring countries?
Lets have a look to some of the Success stores:
A: Bel group
Bel Group is a leading international French company in cheese market founded in 1865. With more than 11,000 employees worldwide, Bel products are available in more than 125 countries. Bel started its subsidiary in Iran in 2007 through a joint venture with the Iranian Company of Sahar-Dairy, a well-known Iranian dairy producer that carried “Rouzaneh” brand. Now fully owned by Bel group and is actively developing its product range under its 3 brands: Rouzaneh, Kibi and the Laughing Cow.
B: Hyper Star
Iran Hyper Star is an Iranian subsidiary of French multinational retailer Carrefour in Iran, was founded by Majid Al Futtaim and Carrefour. It has experienced a large development in Iran and now has 15 branched in Tehran, Shiraz, Isfahan, Yazd, Mashad, Sirjan and Ghazvin.